Immersion at FM Logistic
Immersion at FM Logistic

Audrey Thum is the Sustainability Development Director for FM Logistic France. FM Logistic is a key player in logistics and transportation. Audrey Thum shared her experience of using virtual reality and Immersive Factory solutions for health and safety awareness.
How did you discover Immersive Factory?
"We have been partners with Immersive Factory for many years. Together, we co-designed a virtual reality risk-hunting module within logistics activities in warehouses and custom packaging workshops."
Why did you choose the SafetyBox VR©? How do you use it, and how frequently?
"The SafetyBox VR© caught our attention because it offers numerous virtual reality modules in a single tool and headset. It’s the ideal solution for regularly conducting risk awareness activities, integrated into our Annual Events Calendar.
Indeed, every month, we highlight a specific theme and present it through awareness sessions, webinars, discovery workshops, or even group games. The choice of themes is inspired by the three pillars of our strategy: ACT for People, ACT for the Planet & ACT with Partners. Well-being, health, and safety at work are, of course, priorities for FM Logistic."
What needs does using virtual reality address for you?
"Our employees are genuinely curious about new technologies and digital tools, and we need to continuously promote our BESST (Well-Being, Health, and Safety at Work) culture. This demand from the teams aligns with the needs of our managers. Varying awareness formats is essential to keep our teams engaged on well-being, health, and safety topics. Virtual reality has become part of our portfolio of solutions to promote good practices and health and safety rules."
At this stage, what added value and areas for improvement do you associate with virtual reality in the HSE field?
"Virtual reality captures participants’ interest. The choice of virtual reality is, of course, based on other key points, including:
- Autonomy of facilitators and learners with new digital tools (approximately 2-minute setup, 5 to 10-minute modules, available 24/7),
- Learning format flexibility (group sessions with visualization on a large screen, immersive headsets, PC modules, etc.),
- The ability to expose employees to risks through simulations without actual danger."
Have you been able to measure a difference before and after using virtual reality?
"Our goal was not to create a sudden change but rather to nurture our ongoing momentum, so measuring a before/after impact is challenging. However, our comprehensive BESST program and our efforts around these topics have an undeniably positive effect on embracing our values and spreading our BESST culture at all organizational levels."
Would you recommend the SafetyBox VR©?
"To facilitate events, diversify formats, and enrich content, the SafetyBox VR© is a tool I would recommend to safety professionals and facilitators."
Choose virtual reality and the SafetyBox VR©, just like FM Logistic, to enhance and strengthen your safety culture. The SafetyBox VR© is an excellent tool for implementing regular health and safety prevention throughout the year in an autonomous and straightforward way.

Geschrieben von Aurélie Tavernier
Leiterin Marketing und Kommunikation bei Immersive Factory.
Sie interessierte sich für die Sensibilisierung für Gesundheit und Sicherheit am Arbeitsplatz, überzeugt davon, dass ein an die Mitarbeiter angepasster Ansatz die Sicherheitskultur verändern und die gemeinsame Wachsamkeit stärken kann. Ihr Ziel: alle Unternehmen, unabhängig von ihrer Größe, zu ermutigen, sich aktiv für die Gesundheits- und Sicherheitsprävention zum Wohle ihrer Mitarbeiter einzusetzen.